Loupio is a project made in partnership with marketing students of the Institut of management and economic of Nantes.
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First ideation
![](https://pro2-bar-s3-cdn-cf3.myportfolio.com/04c4f394b4266a0ef7c7914a8046721e/4ff7e015-4f2c-4d04-8e5c-1c16d3d87bc3_rw_1920.jpg?h=94dd1b94a5fbd9052879d73d62e138e7)
Final ideation after focus group
![](https://pro2-bar-s3-cdn-cf4.myportfolio.com/04c4f394b4266a0ef7c7914a8046721e/f31f83dd-d162-4cb5-ac12-d25c73d54ba8_rw_1920.jpg?h=428edbd5fe16fff94d02b57371e0d22d)
We created a connected cuddly toy to help the children to go back to sleep after a nightmare for example. the room with a peaceful light. The toy become an alarm clock when the child grow up.
![](https://pro2-bar-s3-cdn-cf.myportfolio.com/04c4f394b4266a0ef7c7914a8046721e/89f1d6a4-166c-41b1-a394-cc86bf6426a6_rw_1920.jpg?h=c92cf266bba0186ac4a98446360c4070)
![](https://pro2-bar-s3-cdn-cf.myportfolio.com/04c4f394b4266a0ef7c7914a8046721e/10ae8eb9-0751-4bea-bbf5-b0bb02696571_rw_1920.jpg?h=0f7bb098a24ace276e7cf4d2c88bc6c2)
![](https://pro2-bar-s3-cdn-cf4.myportfolio.com/04c4f394b4266a0ef7c7914a8046721e/feb005e1-4808-41ed-b752-4e13c087d26c_rw_1920.jpg?h=f180908cb242bcf4e54cbe7f5137fd50)
![](https://pro2-bar-s3-cdn-cf2.myportfolio.com/04c4f394b4266a0ef7c7914a8046721e/d916abab-dc8c-4d43-8fa7-87c2ddeccde6_rw_1920.jpg?h=f65a3d9781fc27d0ca17c3704fd4834f)
![](https://pro2-bar-s3-cdn-cf.myportfolio.com/04c4f394b4266a0ef7c7914a8046721e/8322deb7-f858-487d-b406-708e03b59bfe_rw_1920.jpg?h=76079bc6d96c29c40d283d5c209d6e57)
![](https://pro2-bar-s3-cdn-cf2.myportfolio.com/04c4f394b4266a0ef7c7914a8046721e/d1d83e32-1b6b-4ac6-8fcb-f212250638c3_rw_1920.jpg?h=aacd82f0cbd57287c92184220a2967bf)